Air India ties up with RateGain to ‘dynamically adjust prices with real-time airfare data’ – Times of India

Air India ties up with RateGain to ‘dynamically adjust prices with real-time airfare data’ - Times of India

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NEW DELHI: Air India has selected RateGain Travel Technologies Ltd’s “AirGain” product to dynamically adjust prices with real-time airfare data to compete globally with leading airlines. Now owned by founder Tata Group, AI currently offers connections to about 90 destinations in over 30 countries across Asia, Europe, USA, Canada and Australia with a fleet of 113 aircraft operating over 500 daily flights.
“As fuel prices and inflation continue to increase costs for airlines, travellers are becoming cost conscious and looking for the best airfares. This… is creating a need for pricing data that will allow Air India to accurately understand market shifts, monitor competitive strategy and understand the right price each time. AirGain offers actionable insights to quickly react to market price change and stay ahead of the competition through its scalable and intuitive analytical capabilities. Airlines gain competitive intelligence by analysing market data in real-time. In addition, AirGain’s ability to track historical trends and track fare changes on the most-profitable routes makes it easy for revenue and commercial teams to stay on top of every market development,” AI said in a statement.
AI EC (corporate affairs) Aruna Gopalakrishnan said: “AI is focused on becoming one of the most competitive airlines in the world and technology will play a big role in it. RateGain is known for helping the world’s largest travel companies, and is expected to be playing a role in making Air India the preferred choice of traveller.”
AI says AirGain is an innovative SaaS-based airfare pricing intelligence product designed to enhance the revenue & operational efficiency of the airlines. it offers vital pricing insights & real-time competitive intelligence data that would enable the airlines to come up with a robust revenue strategy with latest market insights.



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